Vista Land caps off 2024 defined by milestones that solidify its position as the Philippines’ leading integrated property developer. Through its housing brands—Crown Asia, Camella, Vista Land high-rise developments, Vista Manors, and Lumina—the company has consistently raised the bar in the national real estate industry. From prestigious awards to pioneering offerings and initiatives, the accomplishments this year distinguish the commitment of Vista Land to delivering high-quality horizontal properties, master planned communities, and vertical residences.

Awards and recognitions

Its flagship brand, Camella, maintained its leadership as the country’s largest and most preferred homebuilder. Following its wins as Best Developer for Luzon, Visayas, and Mindanao and Best Premium House in Visayas and Mindanao the previous year, the company added another feather to its cap at The Lamudi Outlook 2024: Philippine Real Estate Awards, clinching the Best Premium House of the Year in Luzon for Camella in Provence.

Vista Estates, Vista Land collection of master planned developments, also garnered top distinctions. Scala was awarded Best Mixed-Use Development of the Year in Luzon, while Olvera claimed the same honor for Visayas and Mindanao. Hermosa by Crown Asia and Soleia by Vista Manors also received Highly Commended recognitions as Premium Condo of the Year for Luzon and Visayas and Mindanao, respectively. These accolades underscore the dedication to delivering properties that meet the highest standards of design, functionality, and innovation.

Transforming the homebuying experience

 Vista Land also transformed the property purchasing experience through HomeDASH (Discover Amazing Specials for Homebuyers). The platform consolidated promotions across all its brands, simplifying the process for buyers and investors to explore a range of options, from ready-for-occupancy (RFO) homes to non-ready-for-occupancy (NRFO) developments and lot-only (LO) options. By tailoring offers to align with their preferences and financial plans, HomeDASH empowered individuals to secure the best deals and savings and make informed decisions.

Expanding horizons and reaching for the skies

The year also saw the continued expansion of Vista Land across the archipelago with multiple landmark launches. Among these were grand integrated communities such as Ylana in Alaminos, Pangasinan, inspired by the breathtaking Hundred Islands National Park, and Silaya in Bulakan, Bulacan, which celebrates the local artistry of puni weaving. Zentria in Silang, Cavite embraced Japanese Zen architectural traditions to create harmonious living spaces, while Sandera in the King City of the South masterfully blended modern convenience with the natural beauty of the region.

Crown Asia showcased its expertise in themed residential neighborhoods with Hermosa in Las Piñas City, which features the elegance of Spanish architecture, and Pinevale, a modern interpretation of Danish  architectural design rising in the city of Tagaytay. Vista Land high-rise developments also made significant strides in the condominium sector with the launch of Crosswalk Tower, situated along EDSA-Shaw Boulevard in Mandaluyong and Cercana Manila emerging as a cornerstone of proximity, connectivity, and community in the capital.

Vista Manors introduced vibrant living through its resort-inspired vertical villages such as Giardana in Urdaneta, Pangasinan and Maurea in Roxas, Capiz, offering attractive opportunities particularly to professional overseas Filipinos seeking sound long-term value.

Construction breakthroughs

Vista Land also achieved construction breakthroughs, including the topping off of Kizuna Heights in Taft Avenue, Manila and Pinehill in Baguio, Benguet, alongside groundbreaking ceremonies for projects such as

Bramasole in Laoag, Ilocos Norte; Bern in Baguio, Benguet; Verida in Balanga, Bataan; North Commons in Caloocan; Vidarte in Antipolo, Rizal; Praverde in Dasmariñas, Cavite, The Upstate in Bay, Laguna; Santerra in Naga, Camarines Sur; Augusta Residences in Georgia, Iloilo; Frontera in Davao, Davao Region; and Eldora in Butuan, Caraga Region.

Strengthening market presence

Vista Land extended its reach locally and internationally through strategic initiatives that targeted house-and-lot and condominium buyers in North and Central Luzon, Metro Manila, and Southern Luzon while connecting with overseas Filipinos and global investors.

Vista Land extended its reach locally and internationally through strategic initiatives like NORTH Domination (Navigating Opportunities and Realizing Trends in Homebuying), Priming the METRO (Market Expansion, Trends, and Real Estate Opportunities), Marking Territories, and GLOCAL (Bridging Global Expertise with Local Insights). These campaigns targeted house-and-lot and condominium buyers in North and Central Luzon, Metro Manila, and Southern Luzon while connecting with overseas Filipinos and global investors. These campaigns reflect the company commitment to making its developments accessible to a broader audience, offering both seasoned and first-time homebuyers outstanding opportunities to diversify their portfolios.

Fostering community values

Throughout the year, Vista Land remained steadfast in fostering shared values and celebrating Filipino traditions. Various events such as Egg-citing Easter celebrations, Make Our Moms Smile (MOMS) for Mother’s Day, Dad Did That for Father’s Day, and Camella National Family Week underscored the vital role of families in the social, emotional, and economic fabric of the nation. Vista Land also reaffirmed its environmental stewardship through the ‘Environmentally Resilient Communities for Our Shared Home’ campaign during Earth Hour 2024 participated in by developments across the archipelago.

Heartwarming holiday campaigns

Christmas festivities were a highlight of 2024, culminating in a series of heartfelt campaigns that brought the joy of cherished holiday customs to life.

Christmas festivities were a highlight of 2024, culminating in a series of heartfelt campaigns that brought the joy of cherished holiday customs to life. Through building forever homes and contemporary living spaces, Vista Land provided avenues where families could gather to honor milestones, treasure the people who matter most, and welcome the future with open hearts. These celebrations resonated with the sounds and spirit of the season, weaving through neighborhoods across the islands and extending around the globe, reminding everyone that home is not merely a place—it is where love and connection reside.

A commitment to sustainability

Sustainability was a central focus in 2024 as Vista Land relaunched its GreenViron Initiative, a bold step toward integrating environmental stewardship into its core operations.

Sustainability was a central focus in 2024 as Vista Land relaunched its GreenViron Initiative, a bold step toward integrating environmental stewardship into its core operations. This program debuted with a nationwide tree-planting drive spanning various developments, inspiring communities to take proactive steps for a greener future. Vista Land’s GreenViron is setting a benchmark for how businesses can rebuild, rehabilitate, and restore a healthier, more sustainable planet.

Looking ahead

As 2024 draws to a close, Vista Land reaffirms its mission to create homes, communities, and cities-upon-cities that prioritize innovation, sustainability, and the Filipino family. By building spaces that inspire, connect, and sustain, the company continues to pave the way for a brighter, more sustainable future, where every home is a living tribute to growth and possibility.

For more information on Vista Land and its developments, follow @VistaLandAndLifescapesOfficial for news and offerings.